"All of a sudden, the footprint, it very much organically started to grow," [Global Citizen's Hugh] Evans, 34, tells Billboard. "We never want Global Citizen to be a night in Central Park -- it has to be a 365-day-a-year movement to eradicate extreme poverty."Now, GC has released a Taylor Swift parody video for a cause. Bringing awareness to one of the most pressing issues in global development, the “Look What You Made Me Do” spoof draws attention to sanitation and toilet access.
Worldwide, 4.5 billion people lack access to safe and working toilets and sanitation, while 892 million people are forced to defecate outside in the open or into bodies of water.
Check out the Taylor Swift parody that has gone global here.